ScreenshotWhale or AppLaunchpad: A fair comparison

When choosing a platform for creating professional app store screenshots, developers and marketers often compare ScreenshotWhale and AppLaunchpad. Both platforms are quite powerful. One of their main advantages when compared with other platforms is that both store your projects in the cloud, so you don't need to worry about managing files on your computer, and you can access your projects from anywhere. That is an important win and something to consider.

When you compare these two platforms against each other, the biggest difference is how you pay and what you get for your money.

The Real Difference: How You Pay

AppLaunchpad uses a monthly subscription model at $15/month for full access. While they technically offer a free plan, you can't actually download your screenshots without paying, so you can play around with the editor but you can't really use your work in the end.

ScreenshotWhale offers a one-time payment for lifetime access ($149.99). You pay once and get access to everything for life. That means full access to all templates and all the editor features,no monthly bills, no subscription anxiety.

The Pay-Per-Template Advantage

Lifetime access can be great, but paying per template is where ScreenshotWhale really shines for most developers: you can pay per template ($7.99 for standard, $13.95 for premium templates). This gives you full access to the editor and that specific template only.

This is a big benefit for most people, since normally you need only one template at a time while working on a specific app project. Instead of paying $15/month or $149.99 upfront, you can just pay $7.99 or $13.95 (premium template) and get exactly what you need for your current project.

AI powered Internationalization (i18n)

Getting Your Screenshots in Multiple Languages

Both platforms offer AI-powered internationalization, the main difference in is the price.

ScreenshotWhale provides AI-powered internationalization. You can get your screenshots automatically translated to all languages with a single click. This is a massive time-saver if you're launching globally, and it is not limited to lifetime acess. You have access to this feature even with a single paid template.

AppLaunchpad also offers AI localization, but only included in their Pro plan ($15/month).

Working Across Multiple Device Sizes

ScreenshotWhale's editor includes a powerful mirror option that replicates changes across all supported device form factors automatically. Change the text on iPhone, and it updates on iPad, Android, etc. You have full control over the screenshots for each device and form factor, and you can always edit them independently.

AppLaunchpad uses AI-powered automatic scaling for different device sizes, which works fairly well but gives you less manual control. This can become an issue.

Support and Reliability

ScreenshotWhale support is quick and efficient. When users report bugs or issues, they get fixed on the go, often within hours or days. This means less downtime when you're working on tight deadlines.

AppLaunchpad offers priority customer support for Pro subscribers, along with help guides and video tutorials.

The Free Plan Reality Check

Here's something important about AppLaunchpad's free plan: while you can access the editor and play around with templates, you can't actually export your screenshots more than a limited number of times without a paid subscription. So the free plan is more like a trial, otherwise it wouldn't be sustainable for them.

This means if you actually have any intention of publishing your app with AppLaunchpad, you'll quickly need to pick the $15/month Pro plan.

What This Means for Your Wallet

If You're Working on One App

ScreenshotWhale: Pay $7.99 or $13.95 for one template, get your screenshots done, move on with your life.

AppLaunchpad: Pay $15/month. Canceling subscription is not an option, since you need it to access your project and you'll likely need to access it again from time to time in order to update your screenshots.

If You're Building Multiple Apps

ScreenshotWhale: Pay $149.99 once, use it forever. After 10 months, you're saving money compared to any subscription.

AppLaunchpad: Pay $15 every month, forever. That's $180/year, $900 over 5 years.

Which One Should You Pick?

Choose ScreenshotWhale if you:

• Hate subscriptions and want to pay once
• Only need screenshots occasionally - pay per template as needed
• Want fast, responsive support when things go wrong
• Need powerful mirroring across device sizes
• Plan to use it long-term (more than 10 months)
• Want AI translation without monthly fees

Choose AppLaunchpad if you:

• Want to try before committing (though remember, you can't download on free plan)
• Need brand asset management for team collaboration
• Don't mind monthly payments for ongoing access

---

Ready to create professional app store screenshots? Start with ScreenshotWhale's lifetime access and join thousands of developers who've made the switch from platforms like AppLaunchpad for better value and superior results.